Andrew Kluge of Cosatto
What does it mean to you to be a British brand?
Cosatto proudly sums up the essence of modern British style. It is non-conformist, quirky and brave just like the best icons of British fashion and culture.
We like to shout about our Britishness at every opportunity and are certain it has helped our international appeal.
What are the Brits best at?
The British are great at eccentricity, unexpected design elements and expressing our own personal style – British design is never boring.
How did your company begin?
Our CEO Andrew Kluge is an entrepreneur who has been running a successful baby product business since he was 16. He acquired Cosatto from a family friend 12 years ago and set out to bring colour and pattern into the (unbelievably) plain and dull nursery market. Our mission is to provide a lively, exciting alternative to new families and help them celebrate their new adventure.
Do you now export?
We now sell all over the world in over 30 different countries including China, Spain, USA and Russia.
What’s your best new product this year?
We have lots of exciting product launches on the horizon, however our most innovative product is our new 5 Point Plus harness which comes included across our full range of car seats.
The 5 Point Plus anti- escape system saves lives by acting as a safe harness that stops children escaping from their car seats. This is not only safer for the child but also allows parents attention to remain on the road ahead and not on their escaping child. The 5 Point Plus feature is unique to Cosatto and we are thrilled to be introducing a feature that has the potential to save so many lives!
Safety and style combined it has got to be a winner.