Pushchair and car seat manufacturer Cybex has teamed up with Scuderia Ferrari, the racing division of luxury Italian auto manufacturer, Ferrari, and the racing team that competes in Formula One racing, to create a new collection.
Introducing the ‘Cybex for Scuderia Ferrari’ – a new luxurious range of Platinum and Gold car seats, pushchairs and baby carriers, inspired by the sleek design and bold colours of Ferrari.
All products of the collection are performance-driven, offering functionality, supreme safety and contemporary design.
The Platinum collection offers premium finishes with a high-quality leather-look. The products are designed in elegant beige and sophisticated black with Ferrari red edgings. The products feature intricate design details for parents who prefer clear cut lines and a smooth finish.
The collection includes the Priam and Mios pushchairs with the carrycot, as well as the baby carrier, Yema Click.
Inspired by state-of-the-art car interior styles with sleek curves and clean surfaces, the Gold collection offers modern red and black colours and uses mesh material for a sporty look. It is aimed at urban, modern parents who are looking for smart and stylish products.
The collection offers a wide range of Cybex products including M and S-Line car seats as well as all the S-Line strollers, along with the Beyla Twist carrier.
Luke Burns, General Manager at Cybex, said: “We are delighted to launch this new collection for Scuderia Ferrari, a powerful brand globally known for its passion and performance. Our products are not only the result of excellent engineering, they also provide parents with an extraordinary riding and carrying experience.”
The ‘CYBEX for Scuderia Ferrari’ collection is available in national retailers and independent stores, with a starting price of £120.